Changing the world's relationship with alcohol, one Sunday at a time.

Hello Sunday Morning was born in 2009 when founder, Chris Raine undertook a year-long experiment to quit drinking. A nightclub promoter at the time, Chris blogged about the challenges and successes of this experiment when he woke up hangover-free every Sunday Morning signing off with “Hello, Sunday Morning!” Since first extending the challenge to his flatmate, Chris has grown Hello Sunday Morning into a bona-fide health service, with Daybreak as its key offering. Read More